Barack Obama lost the New Hampshire primary election on 8 January 2008, yet won over millions in a memorable speech that coined the slogan of his campaign, "Yes, we can." Using oratory skills that he has perfected as an ivy league lawyer, community organizer and senator, he formulated the words that have inspired millions to support his campaign with funds and ideas from the grass roots.
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Obama's followers have remixed the speech in campaign ads published on YouTube. One of them shows a young black man who has just received a letter of admission from a college. Now he must find a way to pay the tuition. His brother doesn’t think he can do it. Watch:
But what exactly does "Yes, we can" mean? It all depends on the context. A rather disgruntled Hillary Clinton at one point challenged Obama, saying, "Yes, we can, but that doesn't mean we will." So in this week’s exercises, let's look very closely at the messages conveyed by the little word "can".